Industries We Serve

Technology  •  Healthcare  •  Financial  •  Professional Services  •  Not-for-Profit

In the Words of Our Clients

Lightbend logo

“We needed to fill our CMO role temporarily and Andrea was an amazing find. The team rallied behind her and the new programs she initiated. Her broad experience was clearly evident as she navigated our multi-faceted messaging and programs. In the end, Lightbend is a better company than when she first started working with us—much of that improvement is due to her leadership.”
Mark Brewer, President & CEO
Lightbend

Access Fintech

“Andrea took us on a discovery process to help us understand our company’s true value. This was a fantastic experience that helped us surface and mature a lot of the intuition we had, but never articulated or packaged. We came out with fantastic branding and very clear messaging.”
Roy Saadon, CEO & Co-Founder
AccessFintech

“Andrea has helped our company extend our brand into the executive suite. I have found Andrea to have the exact right mix of real world smarts and street smarts to help drive tangible value. She is one of the few consultants that has exceeded our expectations.”
Kirk Dauksavage, Chief Revenue Officer
Billtrust

Omedym logo

“Once again her methodology really works. Andrea is a creative leader who encourages her clients to think differently, explore the possibilities, and very importantly, validate messaging instead of just assuming it will work. She has a tremendous talent for getting the team to brainstorm, build consensus, and execute, no analysis paralysis. She is a true professional who is hell-bent on delivering success.”
Greg Dickinson, CEO
Omedym

“Andrea’s methodology for testing and refining messaging concepts delivered crucial customer and industry proof points that helped drive consensus, alignment and support. I highly recommend Andrea for any company that is looking to incorporate strategic messaging that improves top line revenue results.”
Michael Schmitt, Senior Vice President
E2open

“Andrea Tucker has developed a methodology that produced fantastic results for our company. The outcomes have exceeded our expectations. Her discernment and work experiences have been a great help in guiding thoughtful decisions. Strategy Applied is a true business partner.”
Chris McSwain, Chief Strategy Officer
Aasonn

“Andrea is a unique talent that combines strategy and execution, art and science. She’s great to work with, proactively shares excellent insights based on a wealth of experience and just plain gets things done.”
Randy Littleson, VP of Marketing
Kinaxis

“Andrea has been a trusted advisor and marketing consultant for me at SAP Ariba for over 10 years. Her ability to surface customer insights, create impactful messaging and communication materials, develop innovative marketing plans, and bring together whatever resources are needed to make projects successful has been a key ingredient to my team’s success over the years.”
Rob Mihalko, VP of Solution Marketing
SAP Ariba

“As a technology start-up, we were gun shy to hire an outside resource. However, it was worth it!  Andrea’s methodology guided us through a well thought out process through which we achieved alignment with internal stakeholders and focus on how we needed to differentiate ourselves in the marketplace.”
Julie Silverstein, President and COO
Eved

“I’m a believer. The process enabled us to test and validate our messaging instead of assuming it is right, and helped us better understand how to engage a prospect. The deliverable provided us with a great foundation to build upon.”
Greg Dickinson, CEO
Hiperos

“Anyone can come up with a marketing message, but few have the ability to develop a strategic message that elicits action. Strategy Applied takes great sense of personal responsibility in their customers’ success and the results speak for themselves.”
Jake Williams, Director Marketing Communications
Sigma Chi

“Andrea Tucker (the messaging guru) was responsible for redefining our corporate messaging and our new website. She is brilliant, exceeded our expectations and has been transformational to Rexi Media.”
Danielle Daly, VP Business Development
Rexi Media

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